The short version
Meadow Hive has no accounts and no servers of its own. Your hive is saved on your iPhone. The only information that leaves your phone goes to Apple, when you buy the full journey, and to Google, whose ad service runs in the game for the optional ads.
Apple and Google are the only companies that receive anything from the game. Each protects it under its own privacy policy (linked below), with protection at least equal to what this policy promises.
Meadow Hive is made by Matthew Slepko ("the developer" below). Questions about this policy go to matthewslepko+meadowhive@gmail.com.
Kept on your iPhone
The game stores these on your iPhone only. The developer can't see them.
- Your save: your colony, its name, what you've built, your badges, the bee facts you've learned and whether you own the full journey.
- Your settings, such as sound, quiet hours and how you steer in Nectar Rush, and your Daily Bloom scores.
- A short log of recent game events (for example "played Bee Pile" or "built more comb") and how many times you've opened the game. It's used to fill in the game info in a feedback message, and only leaves your phone if you send one.
Deleting the app deletes all of it. Like any app's data, it's included in your iPhone's own backups.
Buying the full journey
The full journey is an in-app purchase handled entirely by Apple, under Apple's privacy policy. The developer never sees your payment details or your Apple Account. The game only asks the App Store whether you own the full journey, so it can unlock it.
Ads, only when you ask
Each bee job offers an optional ad for a second chance, and Bee Pile and Nectar Rush one for more paid shifts once the day’s are used up. An ad only ever plays when you tap to watch it. The ads come from Google AdMob. So that one is ready the moment you ask, Google's ad service starts when the game opens and loads an ad in advance.
To show ads, measure them and prevent fraud, Google's software in the app collects information such as your IP address (from which a rough location can be worked out), device and app information, an identifier for the device, how you interact with ads, and crash and performance data. It goes to Google, not to the developer, and Google's use of it is covered by Google's privacy policy and how Google uses information from apps that use its services. Google decides how long it keeps that information, as set out in how long Google keeps data.
- Ads are set to non-personalized: they're not chosen based on your interests or on what you do in other apps.
- Meadow Hive never asks to track you across other companies' apps and websites, so it can't read your iPhone's advertising identifier.
- Ads are limited to content rated for general audiences (PG).
- Where the law requires it, such as in the European Economic Area, the UK and Switzerland, Google's consent form asks for your choices before any ad is loaded. You can change them any time in the game's Settings, under Ad privacy.
Hive alerts
Alerts (like "your hive is hungry") are scheduled on your iPhone by the game itself. There's no push server, and nothing is sent anywhere to deliver them. Turn them off any time in the game's Settings or in your iPhone's Settings.
Feedback and email
Settings → Feedback opens your iPhone's share sheet with a message you can read and edit before choosing where to send it. Besides what you write, it includes game info: how many times you've played and over how many days, your hive's stage, bee count and age, your tutorial step, how many hives you've started and upgrades you've built, your recent game events, and your iOS version. It has no name, contact details or device identifier.
If you email the developer, by feedback or directly, your email address and message are used only to reply to you and to improve the game. They're never sold or shared. They're kept only as long as it takes to answer you and deal with what you reported, then deleted, sooner if you ask.
Analytics
Meadow Hive doesn't send analytics to the developer or to any analytics company. If that changes, this policy will say so first, and will list what's sent and who receives it.
This website
This website counts visits with Vercel Web Analytics, from Vercel, which hosts the site. It uses no cookies. For each page view it records the time, the page, the site you came from, your rough location (country, region and city), and your device's operating system and browser. Visitors are told apart only by a code made from the visit, which is thrown away after 24 hours. The game itself sends nothing to Vercel. Vercel describes it in Web Analytics privacy.
Children
Meadow Hive is made for players 13 and up and isn't directed at children under 13. Everything in it is kid-safe. If you believe a child under 13 has sent the developer personal information by email, write in and it will be deleted.
Your choices
- Alerts can be turned off in Settings.
- Where the law requires a consent form for ads, Settings → Ad privacy → Privacy choices reopens it to change your answers.
- Deleting the app removes everything the game stored on your iPhone.
- To ask about or delete an email you've sent, write to matthewslepko+meadowhive@gmail.com.
Your rights
Wherever you live, you can ask the developer what information about you they hold, and have it corrected or deleted. In practice that's only emails you've sent, since everything else stays on your iPhone or is handled by Apple and Google. Write to matthewslepko+meadowhive@gmail.com and you'll get an answer within 30 days.
- The developer handles your emails only to answer them, which under EU and UK law is a legitimate interest. Where the law requires consent for the ads, Google's consent form asks for it, and you can change your answer in Settings → Ad privacy.
- If you're in the European Economic Area, the UK or Switzerland, you can also complain to your local data protection authority.
- The developer never sells your personal information, and the ads aren't personalized.
Changes
If this policy changes, the new version will be posted on this page with a new date at the top.